Author Archive for Lydia Oakes

Lydia Oakes Author Archive for Lydia Oakes

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Cart abandonment

Solving the international complications of shopping cart abandonment

Cart abandonment can have a dramatic effect on e-commerce results and currently leads to an estimated loss of over $260 billion of lost sales.

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‘Hot Sales’ drive e-commerce confidence and delivers for brands in Latin America

May has seen two significant ‘Hot Sales’, both in Latin America and both e‑commerce events.

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Buying for mum: global Mother’s Day on this date spending statistics

What does recent data show us about gift purchasing for Mother's Day?

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A golden opportunity for Japanese retailers

Shopping in Japan is a national obsession and Golden Week is in many ways its apogee.

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Egypt bolsters e-commerce credentials

Egypt's technological credentials will soon make it an excellent choice for e‑commerce

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Celebrating mum: When and how we recognise mothers around the world

Global spending on Mother's Day is predicted to increase by over £5bn in 2018

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