Author Archive for Mike Turnham

Mike Turnham Author Archive for Mike Turnham

Blog

News and insights from across the world of international digital marketing.

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Baidu: Top tips for SEO success

Baidu: Top tips for SEO success

November 19, 2020 Digital channels

Baidu is China’s leading search engine. In this article, we outline the top tips for SEO success on Baidu, from domain strategy to language use to meta and image optimisation.

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International SEO is based around three pillars – technical, content and link building. In this detailed overview, we explore the fundamentals of international SEO success & how to achieve it.

How to localise your content for international SEO

November 5, 2020 Digital channels

Does your business offer products or services internationally? It's essential that your content is localised for it to perform effectively in all your target markets.

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What do advertisers need to know about the new Digital Sales Tax?

The new Digital Sales Tax: What advertisers need to know

September 23, 2020 Digital channels

Find out how Amazon, Google, eBay, Facebook and Apple are responding to the new Digital Sales Tax and what this means for advertisers.

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