UK and International SEO

With over 13 years’ experience, Oban’s UK and international SEO capabilities are unrivalled, spanning technical SEO, on-site content, off-site content promotion and overall organic campaign delivery.

We are specialists in maximising your SEO performance across market leading search engines, for example Google (UK and global), Yandex (Russia), Naver (Korea), Yahoo Japan and of course Baidu in China. Our expertise covers:

  • UK and International technical SEO (Google, Baidu, Yandex and beyond)
  • Localised keyword strategy (never just translated!)
  • Multilingual content optimisation
  • Migration planning and implementation
  • Competitor audits
  • UK and International content strategy
  • Worldwide outreach and content promotion

Our secret sauce? Oban’s exclusive EOS (experts overseas) network, over 450 in-market digital specialists, centrally managed, locally focused, globally unrivalled.

Case Study – Oban SEO and Manchester United


On Manchester United’s English site, Oban achieved first-page rankings for key player profiles, particularly Wayne Rooney

Oban assisted Manchester United to become “the most visible football club in search” (Econsultancy report)

Improved user engagement in China. Increasing engagement on the sites ‘news’ page by 16% and an increase of clicks on the site’s ‘registration’ button by 10%

Read more

The Oban approach

Step 1 – an SEO review of your website to show us where we can help you

Step 2 – Understand each audience – our localised approach is far more effective than the alternatives

Step 3 – Build solid foundations, ensure that nothing ‘techie’ is holding you back. Ensure onsite content is beautifully optimised in a natural and user focused way

Step 4 – Putting the plan into action… a detailed project plan and campaign management schedule addressing continual improvement, onsite, offsite, research and strategy

Services in detail

Technical audits and analysis
SEO technical support
Website migration support
Country and territory domain strategy and planning
Backlink analysis
Penalty analysis and removal
Keyword research
Market / feasibility analysis (what will it take to get onto page one?)
Content audits, on-site and off-site
Content gap analysis (what kinds of content do you need to succeed?)
Content planning
Content promotion and creation
Digital PR and blogger outreach

SEO professionals – we train the best to get better

Our SEO experts are acknowledged thought leaders in SEO theory and practice. We are official training providers for Econsultancy and Brighton SEO, with Emily front and centre!

Oban delivers SEO training for:

BrightonSEO_                      Econsultancy

We are recommended for SEO

Oban has been recommended by the RAR (Recommended Agency Register) for SEO. This means that a range of current Oban SEO clients has been contacted by the RAR, and have provided detailed endorsements of our service.

Read more here.


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Next steps? Drop us a line. If you’d like to find out more, get in touch