[1] http://adage.com/article/digitalnext/brands-tap-china-s-unique-social-media-culture/294647/

[2] http://www.danone.com/en/for-all/our-4-business-lines/waters/our-brands/buid/mizone/#.V3OsS9IrLRY

[3] http://www.weibo.com/unilevercn?is_hot=1

[4] http://mavsocial.com/how-western-companies-use-weibo-to-seize-market-opportunities-in-china/

[5] http://en.prnasia.com/blog/2014/12/unilever-shares-practices-in-social-communication/

[6] http://fashionista.com/2015/08/fashion-brands-wechat-weibo

[7] https://stephytangch.wordpress.com/2013/10/02/learn-a-digital-marketing-lesson-from-coca-cola-2/

[8] https://www.lamplight.me/blog/benchmarking-the-best-how-3-brands-achieved-social-media-success-in-china/