Blog Category

International Insights

A couple cooking a Valentine's Day dinner together in their kitchen

A global love affair: beyond red roses for Valentine’s Day

Explore the evolution of Valentine’s Day beyond red roses, including unconventional celebrations and global perspectives on love. Read more.

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Sustainability around the world: Spotlight on Iceland

How is sustainability viewed around the world? We spoke to our LIMEs to find out. Part 4 of our blog series focuses on Iceland – find out more.

Three business people at a B2B exhibition

Attending a B2B event or trade show in 2024? Read these tips first

Discover essential tips for B2B event and trade show success in 2024. Learn how to prepare, engage, and follow up effectively, ensuring your efforts yield results.

3D numbers for 2024 on an abstract background

Global opportunities unveiled: A marketer’s guide to key dates in 2024

Maximise your brand’s global impact in 2024 with our marketer’s guide to key international dates, from cultural events to mega shopping events. Make 2024 your year of growth.

A person holding a globe Christmas bauble

Christmas across continents, Part 2: Jollof rice, Brazilian barbeques, and crazy cats

Part 2 of our festive blog series continues, with a look at Christmas traditions in Nigeria, Brazil, and Iceland through the eyes of our LIMEs.

A person holding a globe Christmas bauble

Christmas across continents, Part 1: Golden pigs, love hotels, and Nonna’s broomstick

Discover global Christmas traditions in Part 1 of our yuletide blog series. From golden pigs to love hotels and Nonna’s broomstick, our LIMEs share festive tales.

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The evolving landscape of multilingual digital marketing: A 2023 perspective

Learn why understanding regionalism, multilingualism, and cultural nuances is vital for business success in today’s interconnected world.

japanese woman offering card

Mastering Japanese business culture: The art of punctuality and precision

Explore the intricacies of Japanese business culture, where punctuality and precision are paramount. Find out what our Local In-Market Expert told us.

man with child in park

Sustainability around the world: Spotlight on China

How is sustainability viewed around the world? We spoke to our LIMEs to find out. Part 3 of our blog series focuses on China – find out more.

BRIC countries flags

The BRICS are expanding – here’s what you need to know

Explore the BRICS expansion and its global impact. Learn how six new members are reshaping international dynamics within the BRICS alliance.

isle of man flag

3 things to know about the Isle of Man

A burgeoning finance sector, the oldest continuous parliament in the world, and home to the biggest road racing festival – we spoke to our LIME about the Isle of Man.

woman farming

Sustainability around the world: Spotlight on Nigeria

How is sustainability viewed in Nigeria? We spoke to our LIME in Abuja to explore evolving attitudes towards sustainability in Nigeria.

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