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How prepared are you for this year’s Black Friday and Cyber Monday?
Black Friday and Cyber Monday are key dates for retail, travel, and hospitality. Use our handy checklist to make sure your e-commerce brand is prepared.
How to support mental health at work: 7 tips for businesses
Oban’s HR Director, James Smith, shares his top tips for helping staff feel emotionally supported in the workplace.
A fast changing world: Should your brand be taking BeReal seriously?
Can social media get real? The BeReal app has tapped into a consumer desire for authentic, unfiltered content. But is there a role for brands on such an app?
A fast-changing world: The inexorable rise of voice search
Oban’s Head of Organic SEO, Dave Cousin, says we have always evolved our search habits to match the capabilities of search engines – so we’ll increasingly use voice too.
A fast-changing world: How brands should respond to the cost-of-living crisis
Consumers around the world are grappling with a cost of living crisis. How should businesses adjust their marketing in this inflationary landscape?
A fast-changing world: Google’s Helpful Content update
How helpful is Google’s Helpful Content update? We explore Google’s latest update and what it means for your website. Find out more.
