Paid media that pays off
Reach the right people, in the right places, with campaigns built for performance and local impact.
Paid media built for every market
Let's talk paid mediaWe make sure your brand gets noticed where it matters – not just on screens, but in people’s minds. Whether you’re expanding into new markets or upping your game in existing ones, our paid media strategies are built to deliver across borders. Forget one-size-fits-all: we tailor everything from creative to bidding to make your campaigns land locally and drive real results.
You're not generic - your ads shouldn't be either
Global brands often run into the same paid media pitfalls:
Flat creative that doesn’t engage local audiences
Campaign structures that don’t match market behaviours
Inefficient budgets spread thin across underperforming territories
Messaging that’s technically correct but emotionally off
We solve these challenges by creating paid media strategies tailored for each market – powered by local know-how, not guesswork. So you show up smarter, hit harder, and spend wisely wherever you go. As a Google Premier Partner, we rank among the UK’s top paid media agencies – which means you get a team that’s trusted to deliver, constantly levelling up, and always ahead of the curve.
What we offer
Make your paid media budget work harder- Local insight from Day One: We dig into how people search, scroll and shop in each market, tailoring campaigns to real behaviours and habits
- Structure with purpose: No guesswork. Just campaigns built around your goals and each market’s digital reality
- Creative that connects: More than translation. We localise formats, copy and visuals to connect properly with your audiences
- Optimisation on repeat: We monitor daily and make fast, focused tweaks to keep performance sharp
- Built-in best practice: As a Google Premier Partner, we stay ahead of the curve and ensure everything’s set up right from the start
Work with Oban and you'll get...
Higher ROI, less waste –thanks to campaigns built around what works in each market
Full visibility – with clear reporting, proactive management, and no black boxes
Expert firepower – from a top 3% Google Premier Partner
On-the-ground insight – via our 450+ Local Experts in 80+ markets
Results across the board – from search to display, video to paid social
A top 3% UK agency – certified by Google
Merlin Entertainment
We have worked with Merlin since 2017, tackling SEO, Content, and UX projects for iconic attractions like the London Eye and Madame Tussaud’s. We also played a key role in the paid media campaign for the launch of Legoland Japan, helping make it a standout success.
