News and insights from across the world of international digital marketing.
Site migration is a catch-all term to describe any significant alteration to a website. There are numerous ways that a migration can go wrong. This article looks at six of those problems and how to avoid them.
Continue Reading
Download the digital and PDF versions of Oban's 2019 edition of their unique international e-commerce calendar.
Continue Reading
Oban International and Big Bus Tours are thrilled to have won a Travolution Award for the second year running, this year bagging the Digital Marketing Campaign of the Year.
Continue Reading
Black Friday has grown from a one-day event in the US to encompass a whole weekend of discounts and promotions in many countries. But how important is this particular sale around the world?
Continue Reading
Retailers shouldn’t ignore the opportunity Scandinavia offers for e-commerce with online sales in the Nordics increasing by 11% to £8.8 billion in the first six months of 2018.
Continue Reading
Africa has been slower to adopt digital than other continents, but poses an enticing future opportunity for e-commerce businesses, particularly when it comes to mobile.
Continue Reading
Cart abandonment can have a dramatic effect on e-commerce results and currently leads to an estimated loss of over $260 billion of lost sales.
Continue Reading
Has your websites SEO performance dropped off? Well don't panic! It’s easy to turn search back into one of your most effective marketing channels.
Continue Reading
At their recent Marketing Live conference, Google announced that mobile speed scores have been added as an additional metric within Google Ads.
Continue Reading
What can you learn from brands you’ve never heard of?
Continue Reading
May has seen two significant ‘Hot Sales’, both in Latin America and both e‑commerce events.
Continue Reading
What does recent data show us about gift purchasing for Mother's Day?
Continue Reading
Hreflang tags: common mistakes and how to spot them (from BrightonSEO)
Continue Reading
Shopping in Japan is a national obsession and Golden Week is in many ways its apogee.
Continue Reading
Need help with your hreflang tags? Come to BrightonSEO!
Continue Reading
Egypt's technological credentials will soon make it an excellent choice for e‑commerce
Continue Reading
Global spending on Mother's Day is predicted to increase by over £5bn in 2018
Continue Reading
Are you already thinking about voice search? You should be
Continue Reading
6 ways to win at voice search in multiple international markets
Continue Reading
How to optimise e‑commerce category pages for customers and search visibility
Continue Reading
Voice search is an increasingly important focus for digital marketing professionals around the globe.
Continue ReadingPage 11 of 13