How we work

Oban’s LIMEs (Local In-Market Experts) are managed by our UK hub

We have a network of LIMEs (Local In-Market Experts), centrally managed by our UK hub, with one set of client goals and one P&L. We create tailor-made teams for our clients across the relevant digital marketing skills and markets required to match each client brief.  We are consistently focussed on our clients’ needs and united in improving our clients’ performance.

What makes Oban different from other agencies?

International is in our DNA

International is what Oban was set up to do, and it is all we do. Some other agencies have added international services to their UK offering, fitted into their existing structure and processes. Our business is built solely to manage international clients.

Our experts are local to your business

Our unique network of LIMEs (Local In-Market Experts) are local to your business, fully immersed in the culture where they live and work. This means they are up to date with the latest developments and views from their marketplace. We believe this drives the best performance for you.

Oban’s LIMEs (Local In-Market Experts) are managed by our UK hub

The LIME network is centrally managed by our UK hub. We select bespoke teams for our clients across the relevant digital marketing skills and markets for each client brief. Everyone in your team is focused on your needs, improving your performance and working to the same goals.

Strong quality control processes

It’s a challenge for non-local clients and agency teams to spot errors in local languages or cultural mismatches. Dealing with multiple markets, languages and digital marketing disciplines, many of which have highly technical language and requirements, requires an outstanding quality control process. We have developed a unique system, where work is peer checked in the market and signed off before coming to the UK team.

We are one team, with one agenda

Centrally managed, with one reporting line, one P&L, one timeline and one set of client business goals, Oban’s teams all work to one agenda. We share learnings and best practice to drive improved performance for all our clients.