Blog

Blog

News and insights from across the world of international digital marketing.

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Brazil: e-commerce growth set to double by 2019. Can your business take advantage?

How does Brazil interact with the online world as a nation?

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Study: International websites seven times slower than Chinese consumers expect

Oban conducted a research looking at Chinese consumers' expectations when visiting websites.

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3 tips to fine tune your Christmas campaign performance

Tips to benefit from the $383 billion USD spending this Christmas.

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Evolution: We are Oban International

November 18, 2016 Company News

Latest update from Oban: fourteen years on, and the international digital prerogative is stronger than ever.

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3 Take-outs from Retail Week International Expansion 2016

Thought leaders discussed key challenges for international growth during the recent Retail Week event.

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Russia: Yandex’s latest update delivers improved content for long tail searches

Yandex launched a new update this week. But what does this mean for your digital campaigns in Russia?

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Halloween 2016 – trends from around the world

Is Halloween a major retail event in other parts of the world?

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Why mobile is vital for your international SEO

Have you considered the importance of mobile for your international audiences?

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Win! Oban and BBC World Service awarded Best Use of Paid Media at Dadis

We are thrilled to announce we are the proud winners of our first DADI Award!

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Spotlight: Lily Robertson, Senior Paid Media Strategist

October 12, 2016 Company News

Our spotlight series introduces you to the talented individuals that make up the expert team at Oban International.

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Google update

Google announces new Penguin 4 update

Google announced new Penguin 4 update is now rolling out. Here is what you need to know.

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Oban International nominated for The Drum Content Awards

We are delighted to announce that we have been nominated for our first Drum Content Award.

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Fashion Weeks 2016: ‘See-now buy-now’ hits the catwalk

From London to New York, 2016’s Fashion Weeks are proving to be the most digitally innovative yet.

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BrightonSEO 2016: International Domain Strategy

September 19, 2016 Events and Awards

Following her recent talk at BrightonSEO, Emily shares here her SEO tips and answers questions from the audience.

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Would your Back to School e-commerce campaign win top marks?

Go back to school with Oban's new guide to e-commerce campaigns for the new school year.

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Spotlight: Greig Holbrook, Founder of Oban International

September 1, 2016 Company News

Our spotlight series introduces you to the talented individuals that make up the expert team at Oban International.

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Oban International speaking at brightonSEO this September

We are proud to announce we will be speaking at brightonSEO 2016

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Eszett Fussball or fußball? How foreign alphabets effect sports retail

In our latest blog, we take a look at how foreign alphabets effect sports retail in German search

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